01
SKETCHING
FREEHAND SKETCHING
TASK & REQUIREMENTS
//Assembling a portfolio of various product drawings with copic pens
REDESIGN OF A BLOOD CELL FILTER
REQUIREMENTS
//The device is located in labs on desktops next to computers
//The blue cabinet contains electronics that must be taken into account
//The product is operated with two buttons - position can be changed
//On the product there is a small display - position can be changed
TASK
//Design a presentation sketch of a new housing for the existing device on the left that sorts out blood cells
CORPORATE IDENTITY OF THE CLIENT
//Startup from the Netherlands with approx. 10 employees
//Working in medical rep. biotech Area
//The client itself is innovative and agile
//The medical world is quite conservative
//The design has to fit both; the customer as well as to its
market area
MOODBOARD
CONCEPT SKETCHES
//Detail Level I
CONCEPT SKETCHES
//Detail Level II
PRESENTATION SKETCH
//Selected concept